Worldwide Box-Office gross: $3,505,000,000 (adjusted)
Worldwide Box-Office gross: $2,887,354,019 (Un-adjusted)
What was it that made Avatar so successful? There is no doubt that it had ‘virality’, word of mouth, still recognised as the most powerful form of advertising. How many people did you encounter telling you that ‘you have to see Avatar!’. It was simply astonishing visually. It brought 3D back, and it looked kinda cool. To the extent that now everyone is doing it. The story of Avatar is as old as the hills, but blending it with sci-fi tech-heavy story and, again, those twin pillars of popularity, romance and escapism, Avatar provided everybody, male, female, young and old with a well-spent two hours. It also become the best selling Bluray of all time as well as breaking the IMAX box-office records, which again points to the visual spectacle of Avatar being its number one attribute.